Recording and Production News
Leading UK writer/producer Fraser T Smith purchases Prism Sound flagship converterLondon UK: Award-winning UK music writer/producer Fraser T Smith, the man behind multiple hit songs for artists such as Tinchy Stryder, Pixie Lott, James Morrison and Taio Cruz, has become the latest high-profile customer to buy a Prism Sound ADA-8XR multichannel converter.
Fraser T Smith
"I was looking for the highest quality A/D and D/A converters possible - and for an amazing master clock. The Prism Sound ADA-8XR was an obvious choice," says Smith. "I looked at dedicated A/Ds and D/As and super high-end master clocks, but the Prism Sound unit won in every blind test that I did. I spoke to a lot of mastering engineers and everyone rated the ADA-8XR in terms of sound quality and reliability."
The ADA-8XR is a multi-channel AD/DA converter that can be configured in numerous ways using plug-in modules to suit a very wide variety of applications. Since its release it has rapidly become the top professionals' converter of choice in the most exacting applications in music and sound recording, mastering, broadcast and post production, offering the cleanest and most transparent conversion on the market.
It has also fitted in very well to Smith's studio. "What's great about the ADA-8XR is the way that it integrates seamlessly into a ProTools HD set-up," he says. "I literally replaced a 192 i/o box with the ADA-8XR, made the Prism Sound the master clock and got going!"
Since buying the ADA-8XR, Smith has used it on all his mixes and tracking, mixing Taio Cruz's number one hit 'Break Your Heart' and recording James Morrison and Adele with the unit. "I've done enough with it to hear an amazing difference in the detail of the audio and the placement of sounds within the stereo field," he says.
With four number ones under his belt, 2009 has been a highly successful year for Smith, but 2010 show no sign of him slowing down with projects for Willoe, Clare Maguire, Adele and Tinchy Stryder already lined up. Plus there's even more work waiting for him in the US, for which he may well be investing in more Prism Sound kit.
"As I'm going to be travelling around quite a bit, I can see the need for upgrading my mobile set-up so I'm looking into a getting a Prism Sound Orpheus FireWire computer interface to take away with me," he concludes.
|Benjamin Izmajlov Finds Prism Sound's Audio Quality Second To None
This highly respected musician and producer is delighted with the Prism Sound Atlas audio interface he has recently added to his studio set up. . . . (20th March 2018)
|Tim Gennert Centres His Mixing Environment Around Prism Sound
The company's Lyra 2 Audio Interface is giving this renowned producer and mastering engineer the accuracy he demands from pro audio equipment. . . . (18th February 2018)
|Audio Clicks, Errors And Dropouts Are No Longer A Problem With Prism Sound's Verifile
This exciting new technology, to be launched at NAMM 2018, is now incorporated as standard in Prism Sound's USB range of audio interfaces. . . . (23rd January 2018)
|The B-Side Project Remix Awards Head To Strongroom Studios For 2018
Now in its ninth year, this respected competition continues to provide a cross-genre platform for new artists with a heavyweight industry judging panel. . . . (11th January 2018)
|British Grove Studios Invests In Prism Sound PT-HDX Compatible Interface Cards
This highly respected facility can now guarantee that Pro Tools users will have access to high quality Prism Sound audio long into the future. . . . (2nd January 2018)
|Prism Sound Embraces ASIO Direct Monitoring (ADM) For Key Interface Products
The company's Award-winning Atlas, Titan and Lyra audio interfaces and SADiE workstation software can now deliver a more convenient, automated workflow. . . . (17th December 2017)
|Rare 78rpm Records Are Being Digitized Using Prism Sound Titan Audio Interfaces
This unique community project is aiming to create a digital reference collection of more than 400,000 sides of these delicate shellac discs. . . . (3rd November 2017)
|The Royal Northern College of Music Adds More Prism Sound Converters To Its Stock
This highly respected conservatoire has now deployed nine Prism Sound ADA-8RX multichannel converters across four recording studios. . . . (31st October 2017)
|Prism Sound's Titan Brings Unbeatable Sound Quality to George Gvarjaladze's Project Studio
The Georgian producer, composer and sound designer has invested in three Titan interfaces and linked them to his Pro Tools HDX system. . . . (13th October 2017)
|Prism Sound's Studio Sessions Take Interactive Learning To A New Level
The company is building on the success of its Mic to Monitor brand by introducing one-day hands on events in a recording studio environment. . . . (2nd October 2017)
|William Rowe Joins Prism Sound's Sales Team
A recent graduate from De Montfort University, Rowe is delighted to be part of this highly respected pro audio company. . . . (28th September 2017)
|La La Land's Composer Justin Hurwitz Chooses Prism Sound Conversion For His Own Studio
The company's Lyra Audio Interface is giving Hurwitz the flexibility to record solo instruments at home. . . . (20th September 2017)
Subscribe to this as an RSS Feed
See Also: News Archive